Ramzy Dj-Alexr

Black Friday and Cyber Monday are the biggest opportunities of the year — but they’re also the most competitive. The difference between a good BFCM and a record-breaking one comes down to small, high-impact improvements across your store, emails, and creative . The Sunday Digital BFCM Growth Kit  gives you a clear, founder-friendly framework to maximize revenue without getting overwhelmed. 01 — Shopify Experience Essentials Graphic Suggestion:  Split-screen image showing a clean storefront...

Every Shopify merchant faces a familiar challenge: Should I rely on apps, or invest in custom development? Shopify’s App Store is vast. From product reviews to subscription billing, there’s an app for almost every feature. Apps are convenient, fast, and cost-effective upfront. But here’s the catch: apps are designed for the masses — not your unique business model. As stores grow, app limitations emerge. You may encounter slow performance, stacking subscription costs, and restricted...

Email marketing is still one of the highest ROI channels in digital marketing. Whether it’s nurturing leads, driving repeat purchases, or building brand loyalty, email consistently outperforms many other tactics when done right. But to execute well, you need the right tool. And two names dominate the conversation: Klaviyo  and Mailchimp . Both are strong platforms, but they shine in different ways. To help you decide, let’s explore their pros and cons , and see how they fit into real-world...